Email Marketing: Action, Intention, Authenticity
My three favorite words when talking to businesses about their marketing are: Action Intention Authenticity I ask questions like: Do you...
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jerisknowlton
- Jan 30
- 2 min
6 Reasons Why Website Content Matters
I am often asked the question of whether websites still matter in a world full of social media. The answer is unequivocal. Yes, websites...
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jerisknowlton
- Nov 23, 2022
- 3 min
Simply. Being. Grateful.
Gratitude. The very word is tossed about in personal, professional, faith-based, and social spheres most especially during the month of...
11 views0 comments
jerisknowlton
- Nov 1, 2022
- 2 min
What is Content Marketing?
Understanding content marketing and how it impacts your business is important to your messaging, targeting, and advertising success.
22 views0 comments
jerisknowlton
- Sep 26, 2022
- 1 min
Marketing Analytics Part 4:
My favorite thing about digital advertising is it allows me the opportunity to be tuned into ad performance as little or as much as I...
5 views0 comments
jerisknowlton
- Sep 23, 2022
- 2 min
4 Tips to Marketing Analytics: Part 3
Story time. Back in the day, when digital advertising was so new, I had this campaign running. It was for a brand new service and there...
3 views0 comments
jerisknowlton
- Sep 23, 2022
- 1 min
4Tips for Marketing Analytics: Part 2
One thing that I see businesses struggle with is consistency. In running their day-to-day passion, it is not unusual to see the elements...
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jerisknowlton
- Sep 23, 2022
- 1 min
4 Tips For Marketing Analytics: Part 1
I am a data girl. I love evaluating numbers. 🤓 Your sales rep will tell you things like, "you are outperforming industry standards,"...
1 view0 comments
jerisknowlton
- Sep 14, 2022
- 2 min
5 tips for starting a business
As a newly formed business and now solopreneur, here are my five tips for starting a business. 1. Expect the unexpected. For me, it...
8 views0 comments
jerisknowlton
- Sep 14, 2022
- 1 min
A brave and bold new day
I did this brave, bold thing. A Big Hairy Audacious Thing. The kind of thing some won't understand. The kind of thing that makes people...
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jerisknowlton
- Sep 14, 2022
- 2 min
About mood and mindfulness and creativity ...
Creativity can ebb and flow. For me, I find it is oftentimes impacted by mood. There was a time several months ago I thought I was losing...
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